Today we live in the age of Interdependence as we are reliant upon one another for the satisfaction of our social, economic, political & religious need. We do not come across individuals, groups, corporations, governments and nations who are able to achieve or do any activity without the help of others.
Thus, the mutual dependence of individuals, groups, corporations etc. has magnified the importance of human relationship in contemporary life. There is employer-employee relationship society and business relationship, buyer and seller relationship, investor and corporate relationship subordinate and superior relationship and also the dynamics of small group relationship.
The opinions of individuals or that of group of the public cannot be ignored for the success of any business. Human relationship and its interrelationship in contemporary life is natural as well as essential.
The order of present century and the forthcoming century exits in total interdependence or reliance on each other. This has created the need for a new discipline and philosophy as a function of management which is termed as Public Relations.
Public relation as a concept was critical evolved in business and industry and it subsequently spread to other areas of human activity. This profession is immensely applicable in government and public institutions like Corporations, Municipalities, Universities, Hospitals, Professionals and social service organizations. Public relations was in practice in people’s daily life even before the emergence of industry, business and government. Public relations is the result of the action inherent in an individual, an institution or an organization.
Thus, the mutual dependence of individuals, groups, corporations etc. has magnified the importance of human relationship in contemporary life. There is employer-employee relationship society and business relationship, buyer and seller relationship, investor and corporate relationship subordinate and superior relationship and also the dynamics of small group relationship.
The opinions of individuals or that of group of the public cannot be ignored for the success of any business. Human relationship and its interrelationship in contemporary life is natural as well as essential.
The order of present century and the forthcoming century exits in total interdependence or reliance on each other. This has created the need for a new discipline and philosophy as a function of management which is termed as Public Relations.
Public relation as a concept was critical evolved in business and industry and it subsequently spread to other areas of human activity. This profession is immensely applicable in government and public institutions like Corporations, Municipalities, Universities, Hospitals, Professionals and social service organizations. Public relations was in practice in people’s daily life even before the emergence of industry, business and government. Public relations is the result of the action inherent in an individual, an institution or an organization.
0 comments:
Post a Comment