Introduction- About Bombay Stock Exchange:
Bombay Stock Exchange Limited is Asia’s oldest stock exchange. It carries within itself the depth of knowledge of capital markets acquired since its inception in 1875. Located in Mumbai, the financial capital of India, it has been the backbone of the country’s capital markets. In terms of organization structure, the Board formulates larger policy issues and exercises over-all control. The committees constituted by the Board are broad-based. The day-to-day operations of the Exchange are managed by the Managing Director and a management team of professionals.
The Exchange has a nation-wide reach with a presence in 417 cities and towns of India. The systems and processes of the Exchange are designed to safeguard market integrity and enhance transparency in operations.
Objectives of BSE:
Bombay Stock Exchange is a capital market regulator, which aims to ensure fair, transparent and safe market, promote and inculcate honorable and just trading practices in securities and to discourage malpractices. BSE is also positioning itself as a major player in providing training and skill enhancement in the capital markets in India and other emerging markets.
Services offered by BSE:
BSE offers a wide range of products for trading in the securities market. An investor can choose from 4,687 listed companies. For the easy reference of investor, companies are classified into A, B1, B2, and Z groups. Another feature of equity trading at BSE is the 'Basket Trading' facility.
It also has a wide range of services to empower the investors and facilitate smooth transactions:
1. Investor Services: Department of Investor Services redresses grievances of investors.
2. IndoNext: In order to enable Small and Medium Enterprises (SME) to raise equity and debt, and facilitate trading in such companies, BSE has launched a single order book national trading platform called BSE IndoNext.
3. BSE Training Institute: BTI imparts capital market training and certification, in collaboration with reputed management institutes and universities, offers 40 courses on various aspects of the capital market and financial sector.
4. The BSE On-line Trading (BOLT): BSE On-line Trading (BOLT) facilitates on-line screen based trading in securities. BSE On-line Trading is currently operating in 8000 Trader Workstations located across over 409 cities in India.
5. BSEWEBX.com: In February 2001, the Exchange introduced the world’s first centralized exchange based Internet trading system, BSEWEBX.com. The initiative enables investors anywhere in the world to trade on the BSE platform.
6. Surveillance: BSE’s On-Line Surveillance (BOSS) monitors on real time basis price movements, volume positions and member position and real time measurement of default risk, market reconstruction and generation of cross market alerts.
Corporate Policy of BSE on Corporate Affairs (Public Relations), its goal, strategy and action plan.
In its existence of over 130 years, BSE has contributed immensely to the development of capital markets and also facilitated the growth of corporates by providing them with an efficient access to resource mobilization. BSE is a brand that is credited with pioneering the growth and development of Indian capital markets. The Corporate Affairs Department aims to highlight these strengths and create a strong corporate identity for the Exchange.
After becoming a corporate, BSE has become even more committed to inculcating the highest standards of corporate governance within the organization. The Exchange has also taken up socially relevant projects as part of Corporate Social Responsibility, with the Corporate Affairs serving as a facilitator for the same.
The Corporate Affairs also aims to promote a fair and transparent functioning of the Exchange by providing the media accurate and relevant information as and when needed.
Publics in case of BSE:
BSE addresses several publics, some of which include:
• BSE trading members
• Sub-brokers
• FIIs
• Corporates
• Financial Regulators
• Investors
• Media
• Employees
PR Activities at BSE:
BSE’s Corporate Affairs Department is responsible for several activities such as Media Management (interactions, interviews and queries), Media Relations (Media releases and Media Conferences), Crisis Management, Implementation of projects promoting Corporate Social Responsibility, Organizing and Sponsorship of relevant Seminars / Events etc, Design and release of Advertisements, BSE brochures, Newsletters (Internal & External), etc. It is also responsible for brand building activities aimed at strengthening of BSE’s corporate identity.
Crisis Management at BSE:
BSE’s departments are well versed with the strategies and steps to be taken in case of any crisis situation. Each department specializes in a particular area of functioning and is equipped to take proper measures to handle a crisis, under the supervision of BSE’s senior management.
PR role in Crisis Management:
BSE’s Corporate Affairs Department in co-ordination with the senior management and relevant departments monitors the flow of information during a crisis situation and develops appropriate strategies and identifies media for dissemination of relevant information. This is to ensure that no misleading information is provided to the external stakeholders and only relevant facts are communicated, thus curbing the spread of rumors and speculations.
Bombay Stock Exchange Limited is Asia’s oldest stock exchange. It carries within itself the depth of knowledge of capital markets acquired since its inception in 1875. Located in Mumbai, the financial capital of India, it has been the backbone of the country’s capital markets. In terms of organization structure, the Board formulates larger policy issues and exercises over-all control. The committees constituted by the Board are broad-based. The day-to-day operations of the Exchange are managed by the Managing Director and a management team of professionals.
The Exchange has a nation-wide reach with a presence in 417 cities and towns of India. The systems and processes of the Exchange are designed to safeguard market integrity and enhance transparency in operations.
Objectives of BSE:
Bombay Stock Exchange is a capital market regulator, which aims to ensure fair, transparent and safe market, promote and inculcate honorable and just trading practices in securities and to discourage malpractices. BSE is also positioning itself as a major player in providing training and skill enhancement in the capital markets in India and other emerging markets.
Services offered by BSE:
BSE offers a wide range of products for trading in the securities market. An investor can choose from 4,687 listed companies. For the easy reference of investor, companies are classified into A, B1, B2, and Z groups. Another feature of equity trading at BSE is the 'Basket Trading' facility.
It also has a wide range of services to empower the investors and facilitate smooth transactions:
1. Investor Services: Department of Investor Services redresses grievances of investors.
2. IndoNext: In order to enable Small and Medium Enterprises (SME) to raise equity and debt, and facilitate trading in such companies, BSE has launched a single order book national trading platform called BSE IndoNext.
3. BSE Training Institute: BTI imparts capital market training and certification, in collaboration with reputed management institutes and universities, offers 40 courses on various aspects of the capital market and financial sector.
4. The BSE On-line Trading (BOLT): BSE On-line Trading (BOLT) facilitates on-line screen based trading in securities. BSE On-line Trading is currently operating in 8000 Trader Workstations located across over 409 cities in India.
5. BSEWEBX.com: In February 2001, the Exchange introduced the world’s first centralized exchange based Internet trading system, BSEWEBX.com. The initiative enables investors anywhere in the world to trade on the BSE platform.
6. Surveillance: BSE’s On-Line Surveillance (BOSS) monitors on real time basis price movements, volume positions and member position and real time measurement of default risk, market reconstruction and generation of cross market alerts.
Corporate Policy of BSE on Corporate Affairs (Public Relations), its goal, strategy and action plan.
In its existence of over 130 years, BSE has contributed immensely to the development of capital markets and also facilitated the growth of corporates by providing them with an efficient access to resource mobilization. BSE is a brand that is credited with pioneering the growth and development of Indian capital markets. The Corporate Affairs Department aims to highlight these strengths and create a strong corporate identity for the Exchange.
After becoming a corporate, BSE has become even more committed to inculcating the highest standards of corporate governance within the organization. The Exchange has also taken up socially relevant projects as part of Corporate Social Responsibility, with the Corporate Affairs serving as a facilitator for the same.
The Corporate Affairs also aims to promote a fair and transparent functioning of the Exchange by providing the media accurate and relevant information as and when needed.
Publics in case of BSE:
BSE addresses several publics, some of which include:
• BSE trading members
• Sub-brokers
• FIIs
• Corporates
• Financial Regulators
• Investors
• Media
• Employees
PR Activities at BSE:
BSE’s Corporate Affairs Department is responsible for several activities such as Media Management (interactions, interviews and queries), Media Relations (Media releases and Media Conferences), Crisis Management, Implementation of projects promoting Corporate Social Responsibility, Organizing and Sponsorship of relevant Seminars / Events etc, Design and release of Advertisements, BSE brochures, Newsletters (Internal & External), etc. It is also responsible for brand building activities aimed at strengthening of BSE’s corporate identity.
Crisis Management at BSE:
BSE’s departments are well versed with the strategies and steps to be taken in case of any crisis situation. Each department specializes in a particular area of functioning and is equipped to take proper measures to handle a crisis, under the supervision of BSE’s senior management.
PR role in Crisis Management:
BSE’s Corporate Affairs Department in co-ordination with the senior management and relevant departments monitors the flow of information during a crisis situation and develops appropriate strategies and identifies media for dissemination of relevant information. This is to ensure that no misleading information is provided to the external stakeholders and only relevant facts are communicated, thus curbing the spread of rumors and speculations.
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